“Should I lower my prices to get more bookings?”
It’s one of the most common questions vacation rental managers and short-term rental hosts ask—especially when upcoming dates aren’t filling fast enough.
It feels like the quickest fix—but is it the right one? Before you start slashing rates, it’s worth asking: is there a smarter, more strategic way to fill your calendar and protect your revenue?
What’s the Best Way to Use Discounts in Your Strategy?
It’s tempting to respond by slashing prices, but here’s the thing: dropping rates doesn’t automatically lead to more bookings. In fact, it could mean leaving money on the table.
In a time of economic uncertainty, shifting guest behavior, and unpredictable demand, making the most of every dollar is more important than ever for growing your business. So, what’s a smarter way to stay competitive without undercutting yourself?
To really win, you need pricing that moves with the market—agile, data-driven, and tailored to your listing. That’s where Beyond’s Dynamic Time-Based Adjustments (dTBA) come in.
What are Dynamic Time-Based Adjustments?
Dynamic Time-Based Adjustments automatically adjust your nightly rates based on real-time booking trends, market conditions, lead times, and historical availability data. Instead of one-size-fits-all discounts, dTBA gives you dynamic pricing that adapts to your unique listing, location, and seasonal demand—helping you stay competitive and profitable.
Here’s how it works:
- Customized Adjustments: dTBA analyzes booking patterns from comparable listings in your market and bedroom size, then recommends optimal pricing—whether that’s a premium or a discount.
- Seasonal and Lead Time Trends: We analyze thelast 200 bookings or past 3 months) to forecast seasonal shifts and guest booking behavior.
- Targeted Discounts: Higher discounts apply when availability is high and demand is low, while minimal discounts (or premiums) kick in when inventory is tight.
- Never Below Minimums: Your rates will never fall below your set minimum price, no matter what.
For more information on how to implement dTBAs in Beyond, check out our support article!
What Results Will I Get With Dynamic Time-Based Adjustments?
Since enabling dTBA, we’ve seen strong performance across key revenue metrics for listings that activated the feature compared to those that didn’t:
- RevPAN (Revenue per Available Night): +4.61%
- ADR (Average Daily Rate): +3.20%
- Occupancy: +0.44%
- Booked Revenue per Listing: +3.59%
It’s all About Smarter Revenue Management
In a time when inflation and rising operational costs are squeezing margins, dTBA helps short-term rental hosts and property managers get more value out of every booking, without relying on aggressive discounting.
Because here’s the reality: discounts may fill your calendar, but they often sacrifice long-term revenue for short-term wins. Smarter revenue management means playing the long game—optimizing for profitability, not just occupancy.
With dTBA, your rates respond to real-time market shifts, actual guest behavior, and booking patterns specific to your property and location. That means you’re not undercutting yourself or racing to the bottom—you’re charging the right price, at the right time, to the right guest.
Ready to move beyond guesswork and start maximizing revenue with intelligent, data-driven pricing?
Try Dynamic Time-Based Adjustments with Beyond and watch your profits grow. Sign up today!
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