Get ready to supercharge your vacation rental income—Beyond just leveled up in a big way! We’re thrilled to announce our latest and greatest update: real-time data from Booking.com is now integrated into our Market Insights and Comp Sets. That’s right, you’re not just getting insights from Airbnb and Vrbo —Booking.com data is now in the mix, giving you the most complete picture of your market. Plus, with connected data alongside this Online Travel Agency (OTA) data, you're equipped with the most impactful capabilities to strengthen your market presence.
Why This Matters: Stay Ahead in a Competitive Market
In the fast-paced world of short-term rentals, having comprehensive, up-to-the-minute data is crucial. Beyond’s expanded Market Insights give you access to critical market dynamics, allowing you to track investment potential, measure ROI, and optimize growth strategies. With Booking.com data now integrated, you can monitor key performance indicators like Revenue per Available Night (RevPAN), Booking Lead Time, Amenities, and Average Length of Stay, giving you a true understanding of your market landscape.
In August 2024, Propeller Insights conducted a survey revealing that 71.8% of travelers compare prices for the same accommodation across different booking platforms, and 57.1% actively look for deals and avoid high-priced periods. Additionally, 43.1% of travelers book well in advance to secure the best price, and 21.4% use other strategies to find the best deals. This is why having tools like Comp Sets is essential; it helps you stay informed about similar-sized listings in your area. Furthermore, 80.1% of respondents indicated they would pay more for certain amenities. Using Market Insights can help you identify and refine offerings that are most valued in your neighborhood. With this kind of behavior shaping the market, having access to real-time data from Beyond gives you the edge to remain on top and keep your listings attractive.
Our Comp Sets feature, now powered by data from the top three OTAs, provides an all-in-one view of the competition. You can customize competitive sets to benchmark your properties against those listed on Airbnb, Vrbo, and Booking.com, ensuring that your pricing strategies are always spot-on. Whether you’re tracking your properties' performance in new or existing markets, Beyond’s data gives you the confidence to make informed decisions to keep your listings at the forefront of your market.
Good Decisions Need Good Data
While other platforms might offer dynamic pricing tools, Beyond is so much more—it's a complete Revenue Management System. We don’t just provide pieces of data; we deliver a fully integrated solution that encompasses all aspects of revenue management. With Beyond’s Market Insights and Comp Sets, you're not just reacting to market changes—you’re anticipating them, enabling you to craft strategies that optimize your revenue across the board.
What sets Beyond apart is our commitment to clean, accurate, and comprehensive data—a critical component for making informed, strategic decisions. Clean data is not just about having lots of information; it’s about having the right information—data that is accurate, up-to-date, and free from errors or inconsistencies.
Here’s how Beyond ensures you get the best data:
- Comprehensive Data Integration: We combine real-time booking data from top OTAs like Airbnb, Vrbo, and Booking.com with connected data from property management systems and market scrapers. This ensures you’re always working with the most accurate data available.
- Rigorous Data Cleansing: Every piece of information we provide is meticulously validated, refined, and free from inconsistencies. This commitment to clean data means you’re making decisions based on reliable insights.
- Human Touch Revenue Management: While our advanced algorithms and machine learning models do the heavy lifting, our team of experts ensures that the human touch is never lost. We combine technology with real-world experience to perfect your revenue strategies.
- Actionable Insights: We don’t just hand you data; we make sure it’s presented in a way that’s easy to understand and immediately actionable, so you can focus on optimizing your business rather than deciphering complex reports.
In other words, you’re not just getting a piece of the puzzle; you’re getting the entire market view. With Beyond’s Market Insights and Comp Sets, you can fine-tune your strategies, adjust your marketing and operational tactics, and increase booking rates with unparalleled clarity, accuracy, and effectiveness, setting you apart from the competition.
What’s Next?
The integration of Booking.com data into Beyond’s Market Insights and Comp Sets is just the beginning. We are constantly evolving to bring you even more advanced solutions that will help you succeed in the competitive short-term rental market and the stays industry. Stay tuned for upcoming updates, and feel free to reach out to our team to learn more about how you can leverage these powerful solutions to your advantage.
With Beyond, you’re not just competing—you’re leading the way. Explore the benefits of Market Insights and Comp Sets and start using them in your revenue management strategies today to experience the full power of our robust data integration to take your business to the next level. Learn more today!